Mission Statement
The aim of Sandpiper Evaluation Associates is to make a positive difference in schools, non-profits and small businesses by advancing the effective practice and use of evaluation, development, and our strategic planning services. We see ourselves as partners with our clients and our community and we are dedicated to providing high quality services through a confidential, collaborative and flexible service model.
Who We Are
Sandpiper Evaluation Associates was created when Heather returned to the East coast and Carol needed help with her growing business. The name comes from our vacations in North Carolina and our admiration for the tiny sandpiper, which is small in stature and strong in execution, a parallel for Sandpiper Evaluation Associates. To get start working with us, click here to go to our contact page.
Our Core Beliefs
- Every organization has the capacity to grow.
- Every organization has areas of strength and areas in which it can improve.
- Every organization is unique.
- Our clients are the true experts in their field.
- Our role is to support our clients and to provide tools and strategies to clarify and guide their thought processes, streamline operations, build capacity, and ultimately enhance their impact.
- Our end product must be clear, understandable, and relevant.
- Our work is guided by confidentiality, a culture of collaboration and consensus, careful listening, and availability well after the project ends.
President
Heather Turoczi lived in Boston and San Francisco before returning to southeastern PA. She worked in adventure travel, doing marketing, and later guiding biking and hiking trips throughout the US and Canada…
vice president
Carol Turoczi’s career as an educator provided her the opportunity to work as a classroom teacher, reading specialist, federal program coordinator, reading supervisor and elementary principal…
STRATEGIC PROJECTS ASSOCIATE
Sara Girotto is the newest member of the SEA team and brings with her valuable experience and perspectives. With a Ph.D. in experimental psychology and a degree from Milano, Italy, in architecture…
Articles
We at Sandpiper Evaluation Associates, LLC are committed to supporting your organization. Here are some of the articles we have written in the past.
Is It Time to Do a Strategic Plan?
We at SEA know… You are a busy executive director, school leader or a small business owner. You’ve heard about strategic planning but think it
Best Practices: Contacting Corporate Funders About Sponsorship Opportunities
“Companies aren’t looking to sponsor events, they are looking for marketing opportunities.” – Ed Lord, Peer-to-Peer Fundraising 1. Do your homework If the company has
Opening the Black Box of Evaluation
The Kellogg Foundation Evaluation Handbook says “Effective evaluation is not an ‘event’ that occurs at the end of a project, but is an ongoing process
Are You Grant Ready? 6 Must-Haves Before You Even Ask for Funding
Yes, winning proposals DO include excellent writing and innovative ideas, but one of the most vital, yet often-ignored markers of funding achievement/success is “grant readiness.”
Frequently Asked Questions
At Sandpiper Evaluation Associates, our mission is to make a positive and lasting difference in schools, non-profits, and small businesses by advancing the effective use of evaluation, professional development, and strategic planning. We understand that organizations often have questions about how our services work, what to expect from the evaluation process, and how we tailor our support to meet unique goals. This page provides answers to some of the most common inquiries we receive. If you don’t find what you’re looking for here, we encourage you to reach out—our team is always ready to assist and collaborate with you.
What services do you offer?
We specialize in program evaluation, organizational development, strategic planning, capacity building, and data-informed decision-making for schools, non-profits, and small businesses.
What makes your approach to evaluation different?
We take a collaborative, strengths-based approach that emphasizes usability, equity, and long-term impact—ensuring that evaluation leads to meaningful improvement.
Who do you typically work with?
We partner with public and private schools, educational districts, community-based organizations, foundations, non-profits, and small businesses across various sectors.

